Sinonim watchword

English Thesaurus

1. a secret word or phrase known only to a restricted group (noun.communication)

hypernym	:	arcanum, secret,
definition	:	information known only to a special group (noun.communication)

hypernym	:	positive identification,
definition	:	evidence proving that you are who you say you are; evidence establishing that you are among the group of people already known to the system; recognition by the system leads to acceptance (noun.communication)

2. a slogan used to rally support for a cause (noun.communication)

hypernym	:	catchword, motto, shibboleth, slogan,
definition	:	a favorite saying of a sect or political group (noun.communication)